Question: I manage a production facility that makes automotive parts. We invest a lot of time and resources in hiring. What are some tips for building a strong company culture and investing in our team members after they are hired?
A: Thank you for your question. Building a strong company culture is essential for retaining skilled employees. Here are some actions you can begin to implement:
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- 1. Define and Live by Core Values: Establish clear core values that reflect your business’s mission and vision. Ensure all employees understand and embody these values, fostering a sense of shared purpose and direction.
- 2. Emphasize Safety and Quality: Prioritize safety and quality as core values. Regularly train on safety protocols and quality standards, and recognize those who uphold these values to show your commitment to employee well-being and product excellence.
- 3. Provide Clear Career Pathways: Outline career advancement opportunities and offer training and certification programs. This motivates employees to develop new skills and advance within the company.
- 4. Implement Continuous Improvement Programs: Engage employees in initiatives like lean manufacturing — encourage their input on process improvements to create a more efficient and satisfying work environment.
- 5. Offer Competitive Compensation and Benefits: Ensure your compensation and benefits packages are industry-competitive. Include performance-based incentives, health care, retirement plans, and wellness programs.
- 6. Foster Open Communication and Teamwork: Promote open, transparent communication at all levels. Hold regular team meetings, provide constructive feedback, and create a team-oriented environment through team-building activities and cross-functional projects.
- 7. Recognize and Reward Contributions: Implement a recognition program to acknowledge employees who excel. Use awards, bonuses or public acknowledgment to show appreciation for their contributions.
- 8. Support Work-Life Balance: Offer flexible scheduling options to help employees manage their personal and professional lives. Consider family-supportive programs like parental leave or child care assistance.
Central Oregon Community College has a Small Business Development Center that offers free, confidential professional business advising and a variety of low-cost courses to help entrepreneurs through the business lifecycle: cocc.edu/sbdc.
About the Expert
John J. Graham Jr. is the executive director of COCC’s Center for Business, Industry, and Professional Development. John’s background includes senior leadership roles at Nike, Quiksilver and Speedo, bringing a global business perspective to his current position.
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